As dissertations are getting underway, the Library would like to remind you all of an excellent business e-resource that should be of great use to many students – Mintel.
Found via the Library Catalogue and E-Library on the Libraries intranet pages, Mintel is a database of consumer market reports on topics such as social networking, leisure pursuits, retail behaviour and much more. The Library subscribes to reports in the following areas:
Beauty and Personal Care Clothing and Footwear E-Commerce Home Retailing Leisure Media Technology Travel
Mintel’s market reports date back to 2000, with many new reports being published every month. Click on My Reports to see the full list of reports we subscribe to. Here are just a small selection of the market reports published so far in 2014:
Haircare – UK – April 2014
Smartphone and Tablet Gaming – UK – April 2014
Spectator Sports – UK – April 2014
Bicycles – UK – March 2014
Coach Holidays – UK – March 2014
Digital Trends Spring – UK – March 2014
Menswear – UK – March 2014
Mobile Network Providers – UK – March 2014
Online Grocery Retailing – UK – March 2014
Toy Retailing – UK – March 2014
Electrical Goods Retailing – UK – February 2014
Leisure Venue Catering – UK – February 2014
Mobile Phones – UK – February 2014
Nursery and Baby Equipment – UK – February 2014
Package vs Independent Holidays – UK – February 2014
Soap, Bath and Shower Products – UK – February 2014
Fashion Accessories – UK – January 2014
Each market report is extremely thorough, yet the findings are set out in a clear and visually interesting way. For example, please see theInfographic OverviewandExecutive Summery for the quarterly digital trends report, published last month.
The Mintel site also has a useful My News page which covers the latest company news, market updates, advertising news and product innovation.
Please contact the Library for more information and help on using any of our e-resources.
Calling all Business students! Come and take a look at the very informative display on ‘Doing Business in China’ at the Leamington site Library, specifically to support A2 Business Studies students in an assignment they are being set. The display includes lots of useful information on how to conduct international business, cultural issues to consider, stats on EU – China trading and where to find relevant books and e-resources for your research.
Do you think you have what it takes to be an entrepreneur? Come into the Leamington site Library and take a look at our Entrepreneurial College display which showcases local entrepreneurs and College alumni who have gone on to have great business success.
If you have an innovative business idea, there are two competitions currently running in College that are offering students with the best idea and business plan a chance to win either £3000 or a trip to New York! See the posters and flyers around College for details.
Go Global: how to take your business to the world by Emma Jones
“International trade has moved into a new phase… You can now start a company on Monday and be trading with the world by Wednesday. The web has made this perfectly possible and… after all, a connection to the internet is a connection to over 1 billion potential customers.”
Turn your talent into a business: a guide to earning a living from your hobby by Emma Jones
“There’s never been a better time to turn your talent into turnover. Written in plain English, this book, written by small business guru Emma Jones, takes you step-by-step through the process”.
Find these books in the business section of the Libraries (658) or place a reservation on a title that is out on loan via the library catalogue.
Click HERE to see the purchased e-books during August and September! Our newest editions cover a variety of subjects, such as Enterprise, Childcare, Engineering, and Counselling. Click on the Title or Author, then the ‘Electronic resource’ link to access an e-book from this list.
All of our e-books are available to access via the library catalogue. Alternatively, to browse the e-books we have on offer, visit the E-Library and click on E-books under the relevant subject area.
For more information or to arrange training on how to access our e-books and our other online resources, please contact the library, we will be happy to help.
Teaching staff: Please contact me at Leamington if you are interested in getting e-books attached to units on the Learning Channel.